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ABOUT OUR FOUNDER

A JOURNEY OF DISCOVERY
The jewelry that Alexis creates often echos her childhood experience growing up in the foster care system. Given a life that was far from perfect, she was challenged to seek and create beauty of her own. Because of these challenges, she has the unique ability to find beauty in imperfection, sentiment she passes along in every piece that she lovingly creates.

A PASSION FOR DESIGN
Since 2005, Alexis has specialized in using unusual and often overlooked gemstones and diamonds, pairing them with her distinctive, handcrafted designs. She has revolutionized the way people think about engagement rings. Rather than offering the typical white diamond solitaire, Alexis dares to be different, and has introduced us to stones such as Salt + Pepper diamonds, Montana Sapphires and Sunstone, just to name a few. In doing so, she gives us all permission to embrace our own personal style and individuality through our jewelry.
- Alexis Russell

VALUES & IMPACT
Alexis believes in the power + inherent beauty of stones to tell a story and her jewelry allows you to complete that story. She is committed to ethical, conflict-free sourcing and has traveled across the globe building relationships to find the rarest, most unique and highest quality stones for her collection. She lives by the guiding principle that if your love is one-of-a-kind, your jewelry should be too.
Her incredible story has made her a role model and she always strives to inspire other women who come from less-fortunate backgrounds to achieve their dreams. She's an active participant in the Retail Orphan Initiative and uses her influence to raise awareness for underprivelaged youth and other causes that align with her values.
IN HER WORDS

Alexis Russell takes us behind the scenes of her personal journey of finding acceptance and the feeling of home growing up in foster care. Alexis has built a multi-million dollar jewelry business against all odds. This is an incredible conversation of how she found her own path.

As Founder and Designer of Alexis Russell Jewelry, Alexis shares her journey from foster care to entrepreneurship, crafting a life and brand built on resilience and creativity. Her designs challenge traditional norms in the jewelry industry, empowering her customers to embrace their authenticity.
20 YEARS OF AR
Scroll through for vintage images and fun facts about Alexis and the AR jewelry collection.

The first engagement ring Alexis ever made consisted of [xxxx]

Many of Alexis' early designs can still be found throughout the AR jewelry collection today.

The first AR retail experience, a 2-month pop up in New York City in the early 2000s.

Since the beginning, Alexis has used metal texture to add distinguishing elements to her designs.

Alexis discovered early on the beauty of Sapphire and how it makes a perfect alternative to a diamond engagement ring.

Exploring the mountains, most likely looking for gems.